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Exhibiting at a trade show is rarely a single-project effort. It’s a network of suppliers—booth builders, freight forwarders, electricians, AV teams, print partners, organisers, and internal stakeholders—each with their own timelines, forms, and dependencies. When vendor coordination breaks down, you feel it fast: missed deadlines, rushed approvals, unexpected on-site charges, and a booth that doesn’t match the original plan. This article explains a practical exhibitor vendor

Trade shows are expensiveand theyre also one of the most effective ways to build trust, accelerate deals, and meet customers in person. The problem is that many teams still cant answer the simplest question after an event: Was it worth it? If you've ever tried to calculate trade show ROI using scattered receipts, a half-updated spreadsheet, and a pile of badge scans, youre not alone. This guide breaks down a practical, repeatable approach to event ROI tracking  that works

Trade shows can be one of the fastest ways to generate pipeline, meet customers face-to-face, and build brand credibility. They can also become a stressful, spreadsheet-heavy mess—missed deadlines, last-minute vendor changes, and budgets that creep up without anyone noticing. This checklist walks you through a practical, repeatable trade show project management process—from choosing the right event to post-show ROI reporting—so your team can deliver consistently great exhibit

As we approach a new year, the trade show and events industry is buzzing with optimism—and new challenges. Economic shifts, rising costs, and evolving attendee expectations mean that success in 2026 will depend on how efficiently teams can plan, execute, and measure their event projects. But here’s the catch: the old way of juggling spreadsheets, emails, and generic project tools just isn’t cutting it anymore. The Modern Trade Show Challenge Today’s exhibitors, agencies, and

If you’re managing trade shows or events, you know the drill: endless deadlines, shifting requirements, and a tangle of emails, spreadsheets, and generic project tools. The stakes are high—every missed detail can mean lost leads, blown budgets, or a project that never quite delivers on its promise. But here’s the truth: the old way isn’t working. And industry leaders are making the switch. The Problem: Trade Shows Aren’t Like Other Projects Unlike typical marketing or tech pr

ExpoPlan.io is entering an exciting new chapter. We’re delighted to announce that respected exhibition industry thought leader Stephan Murtagh  has joined ExpoPlan.io as a Non-Executive Director and shareholder . Stephan - widely known in the industry as The Exhibition Guy - brings over 30 years of hands-on exhibition experience, working with organisers, exhibitors, and agencies across B2B events worldwide. His decision to join ExpoPlan.io is a strong endorsement of our m